Nike Lost The NBA's Hottest Star Because They Mispronounced His Name

March 24, 2016
The Golden State Warriors and their star Stephen Curry are having one of the greatest NBA seasons of all time. Nike could have cashed in on that if they paid more attention to detail.

Stephen's management team said that when Nike held their pitch meeting for the player, they referred to him as "Steph-on." There was also a slide in the PowerPoint presentation that hadn't been updated that had Kevin Durant's name in it. Details people! 

Stephen currently endorses Under Armour, and they're pretty freakin' happy about that.

Photo: USA Today